LOGO GRAPHICS
GLOBAL EXPERIMENTATION GROUP

by Josh Nimoy, Oct 2004


CONCEPT

This logo is meant to communicate a strong, stable, well rounded,
intelligent non-profit organization whose goals are to bring people
together from all over the world in order to participate in
collaborative experimentation for art, among other things. The orange
colors are fruitful and intellectual - each one representing the
individuality of Global Experimentation Group's participating
members. The crescent gray is the Earth, rounded and shadowed by the
sun - represented as a spatial figure in the logo so that we may never
forget that the world is not flat, but round. The same conceptual
contrary nature goes into the fundamental motivations of Global
Experimentation Group, a group which seeks to heal previously observed
methods of non-profit organization. The crescent sits at an
angle, forming a suggestive letter G. The orange individual spots
inside the Earth form an ambiguous hybrid between the letter G and the
letter E, as in 'G'lobal, 'E'xperimental, and 'G'roup. This hybrid
letterform made of dots implies the interdisciplinary nature of the
gegroup.


LOGO VARIATIONS

   justlogo: JUST the logo, without the typographic title next to it.
centerpiece: for use where the logo is front and center.
 letterhead: for use at the top of letters, websites, and emails



COLOR VARIATIONS

   1color: black ink only
   2color: gray + one orange
grayscale: varying degrees of gray
fullcolor: many oranges, many grays


FONT INSTRUCTIONS

A font has been created in case the user of the logo does not have
Photoshop or Illustrator. From any text editing software, one can
simply hit a key and resize the character accordingly on the
page. When using the font, the graphics will always print onto paper
as crisp as an illustrator graphic because a font file is vector-based
(not pixel-based).

The font file contains only three typable characters:
'1' - centerpiece logo
'2' - letterhead logo
'3' - just the logo

installation:
on a PC, drag the file into c:\windows\fonts
on a Mac, double click the font file and press "install"