Stillshot from the TV commercial
For this project, we tried a handful of intelligent particle techniques. One of the approaches was to have me write a renderable simulator in OpenFrameworks that could fuse our specific mix of generative diagrams, numbers, shapes, and line-art into a magical fantasy breeze. The app was able to work with Motion Theory's special rotoscope and compositing pipeline, and this was really the first time I started using wxWidgets there. Because of that, the app featured enough user interface that a non-programmer could be productive with it. Four Adobe-savvy designers were able to run my app and art direct their own shots.
Watch the video at Motion Theory's website